Issued by Foundryy · Marketing
Digital Marketing
Plan and measure campaigns across search, social and email.
- Duration
- 3 months
- Study time
- 64 hours
- Modules
- 5
- Cost
- At enrollment
- SEO
- Content Marketing
- Social Media Marketing
- Email Marketing
- Google Analytics
Curriculum
- 18 h
Marketing foundations
Audiences, Positioning, Funnels
- 214 h
Search and content
SEO basics, Content planning
- 314 h
Social and email
Channel strategy, Email sequences
- 412 h
Analytics
Metrics, Attribution, Reporting
- 516 h
Capstone
Campaign plan
Who can enroll
Open to everyone. Suitable for students from any discipline.
To earn the certificate
- Complete every module of the curriculum
- Submit a capstone project: a complete campaign plan with a measurement framework, applied to a real or hypothetical brand
- Pass a final review by a Foundryy reviewer
- Follow Foundryy’s academic-integrity policy: the work you submit must be your own
Issued by Foundryy after the team has reviewed your capstone against the requirements.